What it is
Omnichannel Design ensures your users enjoy a seamless, unified experience—no matter where or how they interact with your brand. It connects all touchpoints (web, mobile, in-store, email, social, customer support, etc.) into a cohesive journey. The goal: to provide continuity and personalization across all channels, building trust, loyalty, and satisfaction.
Why Investing in Omnichannel Design Matters
- Companies with strong omnichannel engagement retain 89% of their customers, compared to 33% for those with weak strategies (Source: Aberdeen Group).
- Customers using multiple channels spend 30% more than those who use just one (Source: Harvard Business Review)
- 73% of consumers expect brands to understand their needs across all channels (Source: Salesforce)
- Brands that invest in omnichannel design see 23x higher customer satisfaction and 9x more customer loyalty (Source: Adobe)
Modern users move fluidly between platforms—your experience should too.
What You Get
- Omnichannel Journey Maps
- Channel-Specific UX/UI Design Assets
- Experience Consistency Guidelines
- Content & Interaction Alignment Plans
- Design System Extensions (for cross-platform use)
- Personalization Strategy by Channel
- Technical Integration Recommendations (optional)
Methods We Use
- Cross-Channel User Journey Mapping
- Contextual Inquiry & User Research
- Design Systems Adaptation
- Channel Audit (UX, Content, Interaction)
- Responsive & Adaptive Design Practices
- Data-Driven Segmentation & Personalization Planning
- Experience Prototyping Across Devices & Interfaces
What To Expect
- Unified brand experience across all touchpoints
- Increased user satisfaction and brand trust
- Higher engagement, conversions, and retention
- Personalized experiences tailored to context and behavior
- Reduced friction when switching channels (e.g. from mobile to in-store)
- Better internal coordination across product, design, and marketing teams